To effectively increase your number of leads, it is crucial to focus on conversion rate optimization. While there are several factors involved in improving conversion rates, one of the most significant contributors is the choice of your lead-generation WordPress theme. If your current landing page WordPress theme fails to convert visitors effectively, it’s time to take action and make a change.
Landing pages play a vital role in the success of any online business. They serve as a powerful tool to convert visitors into customers and transform one-time buyers into loyal, repeat customers. This significance is particularly pronounced for affiliate sites and e-commerce websites. By utilizing well-designed landing pages, you can efficiently guide your visitors through the sales funnel, where the majority of conversions occur on your website.
A well-designed, high-converting landing page is essential for your product’s success. They are the hottest trend in marketing these days, and for a good reason – they increase conversion rates by around 50%.
Your goal is to stand out from your competitors’ landing pages and convince visitors to follow the action plan you’ve outlined on the page. That means you need a landing page design template that makes people do exactly what you want them to do and, more importantly, focus on what really matters.
That’s why we’ve put together this guide of the top 5 Landing Page WordPress themes for building high-converting landing pages. But before moving further and exploring all the themes, let’s first find out what an Ideal Landing Page consists of.
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What Does an Ideal Landing Page Include?
As you probably already know, landing pages are kind of a big deal. A well-designed landing page can help you in almost any situation as it’s critical to your website’s success.
Following are the 5 things to look out for in a Landing Page theme:
#1 Header
The Header Section is the most crucial part of a landing page. It has the power to persuade a user to dig deeper into your website. A well-designed landing page has the best header section components. The Header section consists of a Headline, Hero Image, Supporting CopSubheadingading), and a CTA.
#2 Benefits/Form
Depending on the aim or the purpose you need to structure your landing page. You can divide the page with a Sign-up on the left which would consist of a header, supporting copy, form field, and CTA. And, on the right, you can have some text with a subheading and a supporting copy.
#3 Social Proof
To make a big impact on your landing pages, you should give visitors as many reasons as possible to convert. Include visual proof of the results you’re promising, like testimonials or case studies. Social Proof generates trust among your visitors.
#4 About
The About section is a unique selling proposition. What makes you different? Your primary job here is to tell the visitor how your business differs from all the others. Look at it this way: You’re not able to show up everywhere, and so you want people to know where to find you.
#5 CTA
This is a crucial section for your landing page. It provides a final opportunity to persuade visitors to take action and convert. Remember, don’t make this section too long, as it may lead visitors to navigate away before making a decision. However, also avoid making it too short, as you need to make one last convincing pitch that motivates them to complete their purchase and proceed with their credit card.
#6 Footer
The bottom of your content is meant to be the part that’s already seen (and read!) by the visitors. There’s no reason to hide any of your contact, legal, or licensing information away from them – after all, you want to be in contact with them as much as possible.
Best Landing Page WordPress Themes
Spyro
Spyro is a powerful landing page builder WordPress theme, packed with tons of customization features. It comes with 12 niche demos and 1-click installation, custom resizable and draggable headers and footers for each template, and multiple page layouts. With multiple page layouts and the inclusion of the powerful visual page builder, Tatsu, you can quickly create professional and high-converting landing pages.
Spyro lets you create high-converting landing pages quickly. It makes a perfect marketing landing page and is optimized for better conversion. The theme is mobile responsive, retina-ready, translation-ready, WooCommerce compatible, and supports tons of customizations. Premium Plugins like ColorHub, TypeHub, and Slider Revolution come bundled with the theme.
Oshine
Oshine is a Creative Multipurpose WordPress Theme. It is a flexible and highly customizable theme that lets you create any kind of landing page/website. From Portfolio, Photography, Agency, Blog, Business, or eCommerce to Blog. It is a clean, modern, design-focused WordPress theme. Out of the box, it looks beautiful on all devices and features a one-page portfolio page that showcases your best work in a custom layout that you control.
Its responsive layout means it will always look great no matter what type of device you are using – desktop computer, laptop, tablet, or phone. It also comes bundled with a suite of powerful plugins that work closely with the theme. Oshine has been downloaded more than 31,000 times and is one of the most popular WordPress themes on the ThemeForest marketplace.
Exponent
Exponent Theme is a modern WordPress theme suitable for high-performance business websites. Using the powerful theme options you can quickly customize your website in a fully visual interface with live previews, and without touching any code by yourself. It comes with 33 modern, fresh, and responsive pre-built demo websites that you can easily import into the Theme. You can also create unlimited custom pages via Page Builder.
It is best for a modern business that wants to attract millennials. Perfect Designs, Blazing Fast Speeds, and Clean Code are what make exponent a strong theme. It is designed with simplicity and conversion in mind. It is responsive, retina-ready, SEO optimized, clean code for Search Engine Optimization, and AdSense friendly. It also has extensive documentation that will enable you to customize the theme exactly how you want.
Jevelin
The Jevelin multipurpose WordPress theme is perfect for creating professional landing pages, suited to a range of different verticals. Render stunning visuals and increase website interaction with its wide range of demos including a financial demo which can showcase company information, products, services, and more in a clean and modern website layout.
It features a flat and clean design with a built-in Unyson drag-and-drop page builder to customize your website without writing any code. It has 40+ Multipurpose Demos ready to be imported into your WordPress site in just a few clicks, there’s no better way to create an online presence for your business. The theme is faster, more secure, mobile-optimized, and easy to use.
LeadInjection
Leadinjection is a full-fledged WordPress Theme built around the idea of responsive design. It is a premium-quality WP theme, perfect for marketers: It features multiple stunning homepage designs with attractive page transitions, a drag-and-drop page builder for customizing any of the pages, and multiple pre-designed modules for creating effective opt-in forms and lead generation pages.
Although it is easy to use and customizable, Leadinjection has an advanced and robust theme options panel that beautifully complements the framework. This responsive theme can handle all sorts of websites, from business sites to game pages, landing pages to artist portfolios. Leadinjection makes the difference!
Takeaway
Whatever your business or profit model is, you can have a beautiful and customizable landing page to share your message with the world. With a wide variety of available landing page WordPress themes, you have the freedom to create a powerful page that suits nearly every type of business.
Find the perfect WordPress theme that is easy to use and functional. With this in hand, you’ll be able to create an amazing website for your business – and get it online quickly. You can visit our store to explore more interesting themes.
